Before the popularity of Microsoft’s Internet Explorer and Mozilla Corporation’s Firefox web browser, Netscape first dominated the web browsing arena.之前的受欢迎程度,微软的Internet Explorer和Mozilla公司的Firefox网页浏览器,网景的第一主导的网页浏览舞台上。 It was formerly known as the它的前身是著名的作为 Netscape Communications Corporation网景通讯公司 that was established in 1994.这是成立于1994年。 It offered an extensive line of client and integrated computer applications software for commerce and communications over the Internet and private IP or Internet protocol networks.它提供了一个广泛的路线,客户端和综合计算机应用软件的商业和通讯超过互联网和专用IP或互联网协议网络。

Netscape’s most popular product during that time, which is the Netscape Navigator, became the leading web browser that allowed individual computer system units to Netscape的最热门的产品在这段时间,这是Netscape Navigator中,成为领先的Web浏览器,允许个人电脑系统的单位 trade information and conduct commerce over the Internet贸易信息和进行商业互联网 . It offered enterprise with basic capabilities for the creation and operation of web servers, sites, and other places on the Internet which browsers could visit.它提供了企业基本能力的建立和运作的网络服务器,网站和其他地方的互联网上的哪些浏览器可以访问。

The development of the Internet technology in the late 1960’s facilitated the demand for Netscape’s products.互联网的发展,技术在1960年后期的便利的需求,网景的产品。 The late 1960’s is the period wherein the computer system units needed a software that can access the information stored on the Internet as well as share and upload data that can also be accessed by other web users.已故的1960年的期间是其中的电脑系统,单位需要一个软件,可以访问存储的信息在互联网上,以及共享和数据上传也可以访问其他的网络用户。 The Web was extensively engineered during the early 1990’s with the inclusion of Hypertext Markup Language (HTML) and Hypertext Transfer Protocol (HTTP).网上广泛工程在上世纪90年代初与列入超文本标记语言( HTML )和超文本传输协议( HTTP ) 。

It facilitated the entrance of Netscape in the Internet market through the web browsers area, where they were faced with two challenges: first is to set a new industry standard and second, to generate revenues out of that new industry standard.它促进了入口的Netscape在互联网市场的通过Web浏览器领域,在那里他们面临着两个挑战:第一是设定一个新的行业标准和第二,以便投入可创造收益摆脱这种新的行业标准。

In order to face the challenge, Netscape created a computer program that will eliminate Mosaic (software program created by a group of computer science students working for NCSA or the National Center for Supercomputing Applications which enabled non-technical users to gain access and retrieve data on the Web) out of the market.在以面临的挑战是,网景建立了一个电脑程式,将消除马赛克(软件程序,所创造的一组计算机科学工作的学生为国家能力自评,或国家超级计算应用中心,使非技术用户获取和检索数据对网页)退出市场。

And Netscape did it.和Netscape没有。 Sixty percent of Mosaic’s share in the web browsing industry was thrown out by Netscape’s Navigator. 60 %的马赛克的份额,在网页浏览业被抛出由网景公司的Navigator中。

However, different young and rapidly-growing software companies became Netscape’s biggest competitors in the web browser market.但是,不同的年轻人迅速成长的软件公司,成为Netscape的最大竞争对手在网页浏览器市场。 They need to have an additional equity capital to sustain the intense competition between other software companies.他们需要有一个额外的股本,以维持激烈的竞争与其他软件公司。 To raise additional equity capital, Netscape have gone to the process of initial public offering of their common shares to interested investors.增加股本,网景去的过程中首次公开招股其普通股有兴趣的投资者。

To address Netscape’s needs for an additional equity capital, they began to explore the option of raising additional funds through IPO or initial public offering in the early months of 1995.为解决Netscape的需要为额外股本,他们就开始探索的选择,提高额外资金,通过公开招股或首次公开招股在最初几个月的1995年。 Since they have undergone IPO, Netscape was injected with different forms of investment capital.因为他们经历了首次公开招股,网景被注射了不同形式的投资资本。 Different investors ventured into the industry of Netscape, hoping that with the popularity of the company among web browser clientele, they will be able to generate huge profits.不同投资者的冒险涉足该行业的Netscape ,希望与普及,该公司之间的网络浏览器的客户,他们将能够产生丰厚的利润。

Netscape completed their IPO in April 1994, and was considered to be a remarkable step in its entire corporate history. Netscape的完成他们的首次公开招股于1994年4月,被认为是了不起的一步在其整个公司的历史。 Netscape became the fastest growing software company in the history of the web browser market, with an initial market value of around $1 billion against several hundred millions of young software companies in the market.网景,成为增长最快的软件公司在历史上的Web浏览器市场,初步市值约为10亿美元,对数百名以百万计的青年人的软件公司在市场上。

IPO brought about $9.5 million worth of investment capital to Netscape.首次公开招股所带来的约950万美元,值得投资资本到Netscape 。 At the end of the year, the net revenues were recorded to be at $696,000 and net loss of around $8 million due to cash flow from operating activities.在今年年底,净营业收入均录得要在六十九点六〇 〇万美元和净亏损约800万元,因现金流量从经营活动。 However, Netscape, through the IPO, had enough financial funds to pay most of their expenditures.不过, Netscape中,通过首次公开招股,有足够的财政资金支付他们的大部分支出。

Netscape’s Netscape的 initial public offering首次公开招股 history is remarkable.历史是显着的。 Although the corporation does not exist anymore, Netscape’s performance during the entire 9 years of their operation in the web browser market is truly a spirit of a successful business entity.虽然该公司不存在了,网景的表现在整个九年其运作在网页浏览器市场是一个真正的精神,一个成功的商业实体。

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3 Responses to “Netscape’s Initial Public Offering History: Spirit of a Successful Business Entity” 3回应“ Netscape的首次公开招股历史:精神,一个成功的商业实体”

  1. Chadwyck chadwyck on April 15th, 2008 12:18 pm关于2008年4月15日下午12时18分

    Getting into the market early and doing what you do well.进入市场早,做什么,你做好。 It took another company with a huge market share leveraging a different product to choke out Netscape.它采取了另一家公司与一个庞大的市场份额杠杆不同的产品,以呛出来的Netscape 。 It’s too bad.它的太差。

  2. Tanady on April 15th, 2008 3:01 pm tanady对2008年4月15日下午3时01分

    Hello Chadwyck,您好chadwyck ,

    Thanks for the sharing.感谢分享。

    Cheers,干杯,
    Tanady tanady

  3. Online Option Trading | Options Trading School | Online Options Trading网上交易的选择|期权买卖学校|在线期权交易 on May 8th, 2008 12:09 am关于2008年5月8日上午12时09分

    [...] initial public offering of common stock during the 1965 era is just a manifestation that the IPO process, despite of the heavy legal [...] [ … … ]首次公开发行普通股股票在1965年的时代,只是一个体现,首次公开招股程序,尽管沉重的法律[ … … ]

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